Profile – samantchauhan


Fashion to Samant is not just a popular trend, but a very basic form of representation that is always conceptual.

The designer draws inspiration from architecture, history, travel,



Post-Graduated with a diploma from NIFT, New Delhi along with the award ‘Most Innovative Fabric Development’ and also the ‘Best Design Collection’ at NIFT Confluence in Kolkata for his Graduating Show Collection.


Marked Samant’s first International debut at the Singapore Fashion Week – at the ‘Asian Young Designer Contest,’ he presented his prize winning collection - "Changing patterns of Buddhism along the Silk Route" which invited rave reviews from international fashion journalists comprising, Collin Mc Dowell. The same collection was a part of India’s promotion in TSUM, Moscow.


Samant’s debut Collection at the ‘India Fashion Week’ received remarkable encouragement from the biggest names in the fashion fraternity. Also he became one of the finalists for the WOW, New Zealand from India. Samant started an eco-friendly line with the US based company, ‘MOKSHA for Earth’ the same year.


Presented his first ramp show - "Kamasutra" at the India Fashion Week, A/W'07 & received an overwhelming response from both the media & the international buyers. The collection gave Samant the recognition as ‘The most promising talent of India’ and got covered in Vogue Italy’s annual issue. - Was a part of ‘Esthetica’ at the London Fashion Week SS’08. Since then he showcased at LFW for 6 consecutives seasons. - USHA’s Sewing School approached Samant for his grave understanding of the local crafts, stitching and embroidery to contribute a Training Programme Book compiling the lessons on stitching at all levels. Every year, this ‘Sewing & Design’ and ‘Embroidery’ book trains students in thousands of Usha Sewing Schools across India.


The year began for Samant with an award for the “Best designer Gallery” at the TexStyles’08. - ‘The Wall Street Journal's – Mint’ featured him on the cover page for bringing the traditional crafts and textiles back into the limelight. - Continuing his commitment to ethical fashion & taking a leap forward, Samant showcased his SS’09 collection at the Carrousel Du Louvre in Paris at the Ethical Fashion Show.


Showcased ‘The silk worm’ AW’09 collection at the London Fashion Week. --- He won ‘Young Fashion Entrepreneur Award,’ organized by British Council for generating employment in rural India. Through this, he closely worked with the Centre of Sustainable Fashion in the London College of Fashion, as a part of shared India talent. - He won the CNBC TV 18’s Young Turk Award for placing his hometown on the global map.


Samant was the finalist from India for Japan Grand Prix in Tokyo, got featured by ‘The Sunday Guardian's’ under the article "Couture children of India.” - During Prince Charles’ Commonwealth India visit, he showcased his exclusive line in Jodhpur. - An initiative by FDCI for the Commonwealth Games, he created a designer ‘Victorian’ Rickshaw which was highly appreciated by the global media. - Samant started an association with Anthropology, U.S.A, with his exclusive collection of organic accessories.


Debuted at Colombo Fashion Week’11 with admirations and positive response. US-based Sass Brown, a professor at Fashion Institute of Technology (FIT), New York, has featured Samant as one of the leading designers along with Salvatore Ferragamo, Vivienne Westwood and Yves Saint Laurent, who promote eco-friendly clothing in her book, ‘Eco Fashion’.


‘Design X Design Exhibition: 20under35,’ an initiative by Alliance Franchise, is the greatest Design exhibition held by the institution. - Samant was amongst the twenty few designers from various fields to showcase his collection that attempts to share the design philosophies, working methods and future aspirations of the twenty selected designers from across India under the age of 35. - He developed a line of ‘Handloom Denim” in association with DCI under the Cluster Development Scheme of the Ministry of Textiles. In the event, ‘Silks of Bihar,’ the commemoration of 100 years of Bihar in New Delhi, along with presenting his ‘Silk Route’ Collection, he was also, the curator of the show. - He has started his work on documentaries on the clusters of Chanderi, Bhagalpur, Phullia and Varanasi focusing on its weavers’ life-style, monuments and diversity.


Samant’s collection that was presented at WIFW 2013 was a picture of fine elegance and classy aesthetic. Bhagalpur silk, this natural fabric featured prominently in his collection with earthy browns, whites & ivories playing a key role.


The year began with a kick start at WHOS NEXT Paris where ready-to-wear garments were showcased in Jan 2017. Followed by Mercedes shop at Qatar - Qatar fashion show.

- The year still had more in store for Samant where the grand event of the year was marked as the Rail Memories show at the Rail Museum in Delhi where his childhood memories of travel were showcased. This collection was the talk of the show and was covered by all publishers.

- In April tussar silk garments were showcased at Textile India show at craft Museum, in collaboration with the Ministry of textile.

- An Indian Bridal Collection was showcased at La finesse in Lucknow where for the first time colours were introduced in Bridal wear by Samant Chauhan.

- Staying true to his commitment towards weavers he went to Bhagalpur from Ministry of Textile, to help weavers towards new development and completed the project with a show at Ahmedabad by IMG and Ministry of textile of India.

- Samant Chauhan prêt collection was showcased in Moscow, Russia followed by show at who’s Next , Paris in September 2017.

- In October : Kinnaure Queen extension was showcased at AIFW SS’18 and hand painted clothes on Kota doriya fabric at Rajasthan heritage Fashion week . - The year ended with a craft project for INDIA TODAY ART AWARDS . Where the garment were made as a mesmerizing installation .


Year started with Aashni + Co couture show at summer - set house London, where couture collection was showcased.

- Followed by Glitch collection AW18 at AIFW in March. Where for the first time black color was introduced in Samant Chauhan’s collection. Later in April, this collection was showcased in Vancouver Canada.

- This year was a really great as we opened our first Mumbai flagship store at Colaba behind Taj Mahal Palace Hotel. This store has been receiving positive responses & sales ever since.

- Adopted the village, generated employment for the Bhagalpur Weavers.

- Liva Protégé Mentor & won prizes.